Brice In The Driver’s Seat As First To Offer Fans
A Once-In-A-Lifetime Reality Tour Experience
As Part Of The Gigtours® “I’m With The Band”®
Artist Promotion & Lottery Revenue Program
NASHVILLE, Tenn. — GigTours™ founder, Donny Michael, has announced his alliance with Grammy®-nominated musician, singer/songwriter and country recording artist Lee Brice.
Bringing music enthusiasts together with their favorite country music entertainers in a once-in-a-lifetime tour experience, Nashville-based GigTours™ is an innovative, and proven-successful, promotional concept that enlivens the reality of a touring and recording artist.
With plans to introduce and launch the new GigTours™ “I’m With The Band”™ national multi-state lottery program, Brice has signed on to be one of the first to participate in the newly-imagined “I’m With The Band”™ campaign.
“I’ve worked with Donny Michael of GigTours over the years; the GigTours promotion and program has become a successful and innovative income-producing alternative for touring artists,” said Enzo DeVincenzo, Red Light Management. “Now that artists are back on the tour, the GigTours expansion potential is limitless. We are pleased to be one of the first to embark on the newly launched ‘I’m With The Band’ promotion.”
“The GigTours I’m With The Band promotion is an extraordinary opportunity for fans to experience an up-close and personal experience—on tour—with their favorite artists,” Brice added. “I have a genuine admiration and appreciation for the support of my fans and look forward to taking them on the road with me as part of the GigTours partnership."
A turnkey operation, the GigTours™ team will coordinate all corresponding travel arrangements, facilitate guest background checks and scheduling. Winners will travel in VIP style aboard a luxury entertainer bus to mirror Brice’s tour schedule; from departure to arrival, unloading the gear and stage-set, to soundcheck and showtime, and reloading for the next gig several hundred miles away, the travel itinerary and agenda will follow his agenda.
“Lee has become a staple in today’s country music scene; he is a valued addition to the heritage of the Gigtours program and artist roster. We are excited in the alliance and ready to hit the road,” Donny Michaels concluded.
Managed exclusively and independently by industry veteran Donny Michael and GigTours LLC, GigTours™ is a no-cost revenue source and promotional tool, tailor-made for touring artists.
Working alongside the Atlanta-based Alchemy 3 Agency, a broad-based, fully integrated lottery marketing services company that provides licensed brands, player loyalty programs, and value-added services to lotteries across the U.S. and Canada, GigTours is in negotiations with various lotteries throughout the country to expand the program.
Artists who have previously participated with GigTours™ include Keith Urban, George Strait, Little Big Town, Brooks & Dunn, Montgomery Gentry and many more. Brice is positioned to appear in the BIG COUNTRY CASH scratch game.